19 Jun
Earlier this month, Chris Winfield asked Twitter users various questions regarding whether the service was a great tool of a time waster. He gathered the responses and used them in a recent presentation at SES Toronto.…
I was recently being pitched by a smart team of guys who are building an interesting business in the digital music space. The team has great domain expertise and plenty of credibility as entrepreneurs who have built a…
It is undeniable that a great hire will immensely help a company.His take: it may well worth to work with a potential good candidate upto 4-6 hours to know more about hiring.ITs expensive? Well, what’s the cost of a…
16 Jun
A landing page is the first page the web user arrives at using a specific URL, or clicking a link in an email or at another site. They are popular because they are more effective at accomplishing their purpose than…
What's twitter? Why would I join Facebook? I'm on LinkedIn, now what do I do? For many businesses, social media (e.g., Facebook, Linked-in, Twitter, Blogs) is a mystery. Many think…
14 Jun
This is a good analysis of why the highest performing websites have a conversion rate that is untouchable by the average Joe’s business. However, it provides a positive spin on your current conversion rate.Comment or…
Viral marketing campaigns are an amazing way to generate a huge amount of buzz and brand awareness whether they are carried out online or offline.In this post we have honored the best viral marketing campaigns of all…
13 Jun
I love deadlines. Especially the whooshing sound they make as they fly by. - Douglas Adams© dennProcrastination is a much maligned trait. Abraham Lincoln, ultra-lawyer, told young lawyers never to leave until tomorrow…
12 Jun
There are many ways to get links from social media. One such technique is to establish profiles on various social media, and link from your profile on those sites, back to your web site. The key obviously is in knowing…
With so much great information out there, I wanted to provide a resource that allows people to understand how certain social media sites work and what are the best ways are to leverage their traffic.Check out this list…
11 Jun
In my previous post about Starbucks reputation management we looked at how a few good customer service systems can be used as a marketing strategy to encourage word of mouth and result in a competitive advantage. In…
Are you doing what you want with your life?I know it’s a big question. And I know it’s a question that you can break down into categories.However, for just these next few moments, don’t think about the parts of…
Online promotion means using all available resources online.Update: It’s been about 24 hours since we sent our first email announcement about the free teleseminar we’re presenting as an intro to our Law of Action 2.0…
10 Jun
These never-ending gas price hikes can really grate on you after sometime. I still fondly remember those days when I was paying $1.60 a gallon, around 5 years ago. Those were the days when I remember actually grinning…
Website flipping can be highly profitable but for you to be successful in this endeavor, you need to have great tools at your disposal. Most of these tools are free but some require paid subscription. But try to make…
09 Jun
My column in today’s National Post takes a look at the PROFIT 100, the list of Canada’s Fastest-Growing Companies that was just published by PROFIT Magazine.(First, thanks to my Post editors, for letting me analyze…
Since one of the most common complaints among our clients is “I don't have enough time to blog!” I'm experimenting with speed blogging this week. Everything I post will be done in under 30 minutes, to prove it c
05 Jun
I apologize to you entrepreneurs out there for all the times I’ve told you how easy it is to start a business. Now that I’ve actually started one, I realize it’s not as simple as I thought.
A coffee/smoothie shop called Lift opened in my neighborhood recently, and I was immediately impressed. Every person behind the counter has introduced his/herself and often asks for feedback on the stuff I've…
04 Jun
Mindmapping is and established technique for recording, organizing and extracting information. Stephen Pierce offers one of the best videos I've seen on mindmapping - very clear points and visuals. He also…
02 Jun
With rocketing fuel prices, our minds are all being focused on what we can do to shrink our energy bills. Some look to the government to solve the problem, through lower duties or investment in indigenous power sources.…
31 May
We get letters . . .Several people have asked about how to keep onsite documentation consistent with offsite documentation. There are several pieces to this puzzle. For example,1) More work is being done remotely.…
30 May
Social media. What IS it and how can it help my business? The CommonCraft Show, one of my favorite web sites has posted the following video, Social Media in Plain English. Like all CommonCraft videos, it’s a very…
Business is about relationships. Relationships are about people. So it should be obvious that people do business with people, not businesses.Yet I’m always surprised how many small business owners miss this. Somewhere…
MarketingSherpa is out with a special report on subscription-based B2B sites.Subscription sites are in vogue these days, especially for B2B. I know of at least a dozen subscription-sites that cater primarily to small…
29 May
In a court deposition, J.P. Morgan said, “Millionaires don’t have astrologers, billionaires do.” And Donald Reagan, former U.S. Secretary of Treasury, was quoted saying, “It’s common knowledge that a large…
A lot of younger workers are standing around wondering if we baby boomers are ever going to retire. After all, they can do the jobs so much better and faster, and youth trumps experience, right?But it looks like the…
We all know that kids say (and do) the darnedest things.With Mother’s Day passed and Father’s Day around the bend, I thought it would be fun to find out how kids teach us things about business.So I asked my…
28 May
I’m bullish on hyperlocal blogging. It’s already popular in many larger cities; Seattle, for example, has a great community of bloggers who are not writing about the city, but writing about their own neighborhoods…
As Twitter and it’s ilk go up and down in availability and service, Wadd writes:Has web 2.0 become an excuse for piss poor customer service? Companies don’t need to invest in customer service because users don’t…
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